The newsroomWhat we changed,
What we changed,
and what we think.
What we shipped, and what we think is happening to small business websites. Every article is in English and Dutch.
CompanyAug 19, 2026
The whole editor is now an API
Every button in the editor now has a matching tool an agent can call, with the same permission checks.
IndustryAug 14, 2026
Cookie banners are a design problem
Most small sites ask permission for something they could simply stop doing.
CompanyAug 8, 2026
One inbox for everything a visitor did
Three modules, three kinds of record, and one place to read them, newest first.
IndustryAug 5, 2026
A website is now also an interface for software
Agents are starting to read and write websites. What that changes for a small business is smaller than it sounds.
CompanyJul 29, 2026
The calendar that shows nothing
A bookable service with no resource behind it draws a calendar with nothing in it. Here is why.
IndustryJul 22, 2026
You do not need a booking service and a website
A site, a booking tool, a shop and an analytics account is four bills and four places for the truth to live.
Start
Make one page tonight.
An account, a starting point, and a form that sends you a real email. Nothing is public until you say so.
